Abstract:
In the intricate dance between form and function that defines the world of
product packaging, the paramount role of safeguarding goods intertwines
with the artistry of capturing consumer attention. Beyond the utilitarian
shield for its contents, packaging emerges as a potent tool for marketing
strategy, concurrently lowering advertising costs and stimulating impromptu
purchases. In the dynamic landscape of Sri Lankan authentic foods, where
rich flavors and cultural significance converge, the design of a distinctive
and effective packaging solution stands as a critical aspect.
